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A pattern made of dots placed behind the main visual
A pattern made of dots placed behind the main visual

Revenue Operations & GTM Advisory for B2B SaaS

Revenue Operations & GTM Advisory for B2B SaaS

RevOps & GTM Advisory for B2B SaaS

Maximize ARR Growth by creating a unified GTM Agenda

Maximize ARR Growth by creating a unified GTM Agenda

Maximize ARR Growth by creating a unified GTM Agenda

We help you identify and implement the most effective levers of growth across Product, Marketing, Sales & Customer Success. Together, we apply a highly structured approach to link your strategy with operational implications - and vice versa.

We help you identify and implement the most effective levers of growth across Product, Marketing, Sales & Customer Success. Together, we apply a highly structured approach to link your strategy with operational implications - and vice versa.

We help you identify and implement the most effective levers of growth across Product, Marketing, Sales & Customer Success. Together, we apply a highly structured approach to link your strategy with operational implications - and vice versa.

Screenshot of the main dashboard with gradients as background
Screenshot of the main dashboard with gradients as background
Screenshot of the main dashboard with gradients as background

Over a Decade of Expertise in scaling B2B Revenue

Across SaaS, Artificial Intelligence, Venture Capital & Private Equity

KEY CHALLENGES

Your Team’s likely struggling to break from old patterns, slowing Revenue Growth.

Your Team’s likely struggling to break from old patterns, slowing Revenue Growth.

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Graphic showing a composition of the app widgets/UI elements
Graphic showing a composition of the app widgets/UI elements

Ongoing Fingerpointing

Ongoing Fingerpointing

Expecting your Product, Marketing, Sales, and CS teams to independently pinpoint and address revenue blockages is ineffective - they have distinct goals and perspectives.

Expecting your Product, Marketing, Sales, and CS teams to independently pinpoint and address revenue blockages is ineffective - they have distinct goals and perspectives.

Many competing Priorities

Many competing Priorities

Don't try to solve everything at once. Setting a clear strategy ultimately means a.) saying no to things, b.) listing clear actions, and c.) ranking them from 1 to x. Otherwise your focus will be too broad and vague.

Don't try to solve everything at once. Setting a clear strategy ultimately means a.) saying no to things, b.) listing clear actions, and c.) ranking them from 1 to x. Otherwise your focus will be too broad and vague.

Neglected Data Points

Neglected Data Points

Modern GTM Teams leverage internal and external data as a competitive advantage. Leadership must spearhead a unified and data-backed GTM plan for revenue expansion - a process we facilitate by diagnosing and developing a systems-level execution plan with all teams.

Modern GTM Teams leverage internal and external data as a competitive advantage. Leadership must spearhead a unified and data-backed GTM plan for revenue expansion - a process we facilitate by diagnosing and developing a systems-level execution plan with all teams.

OFFERING

Our

Three-Tiered Approach resolves key bottlenecks ACROSS teams to accelerate sustained Revenue Expansion.

STAGE 1

Benchmark your GTM-Performance

Depending on your growth stage, we benchmark your positioning, funnel performance, and GTM capabilities to identify a.) critical bottlenecks and b.) your most promising growth areas - creating a unified view and language of your priorities across teams.

Depending on your growth stage, we benchmark your positioning, funnel performance, and GTM capabilities to identify a.) critical bottlenecks and b.) your most promising growth areas - creating a unified view and language of your priorities across teams.

GTM Strategy Canvas

Create an aligned view of your market, product, model and GTM Motion.

Bowtie Assessment

Identify critical bottlenecks in your end-to-end revenue- and data-model.

STAGE 2

Prioritize the most effective GTM-Motions & Tactics

In cross-functional workshops, we map out together the biggest challenges per motion and prioritize best-practice strategies and tactics to solve these - resulting in clear focus areas and a consistent plan to align employees & shareholders.

In cross-functional workshops, we map out together the biggest challenges per motion and prioritize best-practice strategies and tactics to solve these - resulting in clear focus areas and a consistent plan to align employees & shareholders.

In cross-functional workshops, we map out together the biggest challenges per motion and prioritize best-practice strategies and tactics to solve these - resulting in clear focus areas and a consistent plan to align employees & shareholders.

GTM Blueprint

Access and tailor available best-practices to your individual needs.

Tactical Roadmap

Implement and focus your team & resources on the most effective priorities.

STAGE 3

Get Hands-on Support to successfully implement Changes

Depending on your organizational capabilities, me and/or my network partners will be able to support or coach selected workstreams - securing timely delivery and up-qualifying talented employees.

Depending on your organizational capabilities, me and/or my network partners will be able to support or coach selected workstreams - securing timely delivery and up-qualifying talented employees.

Depending on your organizational capabilities, me and/or my network partners will be able to support or coach selected workstreams - securing timely delivery and up-qualifying talented employees.

ICP Revision

Define and implement a revised ICP - across Commercial, Product & Ops

Value-based Messaging

Accelerate each deal by linking messaging, qualification & other best practices

GTM Transformation

Manage all aspects of moving into a new motion or market (eg PLG) - incl. product, pricing and GTM

Ops Excellence

Realize efficiencies across your processes, systems, analytics, enablement & revenue plan.

About Me

The Nordic Authority on:

Revenue Optimization

Revenue Maximization

When I started working at Corti, our focus was on shifting from selling projects to establishing a scalable GTM organization. This experience gave me a glimpse into the complexities involved in scaling a GTM organization.

Later, during my tenure as VP of Revenue leading up to a $60m+ Series B, we realized that we had too many segments and verticals, and our positioning was too vague. To solve this, we honed in on our ICP and made a few selected bets, which ultimately led to a significant increase in our Conversion Rates and CAC Payback.

Currently, I spend my time working with some of the fastest-growing B2B companies in the Nordic region. I help diagnose and implement proven learnings and tactics to systematically maximize their revenue growth.

I only work with 3-4 companies at a time, so please inquire as to when I’m next available. Outside of work, I enjoy trying out random sports and competitions, perfecting my Bolognese recipe, and indulging my inner geek when it comes to Star Wars and Lego.

CUSTOMER VOICES

Hear from Others, who have worked with me

“Nils has a rare combination of a very open mindset, a straight to-the-point personality, and a deep understanding of B2B growth engines. I have genuinely enjoyed each of our sessions, so I can highly recommend working with him when positioning and scaling your business”

Anders Buchmann
Chief Commercial Officer, Onomondo

"I have worked with many RevOps & GTM Leaders in Europe over the last years. Nils is straight-up one of the best ones I have met. He has a very high "insights per minute ratio" and constantly connects business implications with technical requirements - which is critical for me as a founder!"

Tevfik Aloglu
Founder @ Pyne, Ex-BCG X

"Being responsible for the technical realization, it is often complicated to link technical requirements to business needs and vice versa. Nils strikes a very rare balance to excel at this task - keeping a constant eye on the company strategy and its implications for each team and individual."

Nicolai Jacobsen
Head of Data Science, Corti

PRICING

Start addressing your Bottlenecks today,
Choose a Package

Free Upfront Impact Check

Free Upfront Impact Check

Focus on highest Priorities

Focus on highest Priorities

Dry German Humor included

Dry German Humor included

Groundwork

DKK 30k (€4k)

Revisit your GTM Strategy to translate your first proof points into a winning value-based narrative

Best for:

Seed Stage or New Segment

Min. 5 Beta Clients

What you'll get:

GTM Strategy Canvas

Value-Based Decision Memo

Discovery Guide

Min. 2 joint Workshops

Ongoing Tactical Deal Sparring

Growth Engine

DKK 50k (€7k)

Benchmark your GTM Strategy, tactics & channels to identify your Top 3 levers for maximized growth

Best for:

Series A ($ 1-10m ARR)

Min. 40 customers

What you'll get:

Full Bowtie Benchmark

TAM, SAM, SOM Assessment

Initiative & Resource Plan

Internal Board Summary

Ongoing Tactical Deal Sparring

Hyperscale

DKK 100k (€14k)

Uncover nuanced potentials and revenue leakage by diving deeper into the operational infrastructure

Best for:

Series B+ (+$ 10m ARR)

Min. 20 GTM FTE

What you'll get:

All in "Growth Engine" plus:

In-Depth Capability Audit

Inbound Performance Deep-Dive

Min. 5 Customer Interviews

Min. 5 Employee Sessions

Implement

What you'll get:

Tailored Ownership and Coaching of key initiatives

Weekly Capacity can vary between 1h to 3 days a week

Requirements:

Completion of one of the three Standard Packages

Min. collaboration of 3 months to secure max impact

For other service requests, please contact me directly via Linkedin
(eg 1:1 coaching, workshops, speaker engagements, or advisory board positions)

FAQ

How long does an engagement take?

Which geographies are covered by these services?

How does your availability look like?

How do we best collaborate?

What are the payment terms?

© 2024 NTCo Advisory ApS. All rights reserved

CVR: 44364638, nils@scalecraft.dk

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© 2024 NTCo Advisory ApS. All rights reserved

CVR: 44364638, nils@scalecraft.dk

© 2024 NTCo Advisory ApS. All rights reserved

CVR: 44364638, nils@scalecraft.dk